The same holds true for public speaking and presentation skills. After all, people have been writing about public speaking since Aristotle penned Art of Rhetoric in the 4th Century B. C. Yet every so often, a book comes along that takes us by surprise. It presents the same information, but in a creative and compelling format. It prompts us to look at an old subject in a new way. Nancy Duarte’s latest work, resonate: Present Visual Stories that Transform Audiences is such a book. But it is the underlying content and structure of the book that make it a must- buy for any serious student of public speaking. The book’s tagline, “Present Visual Stories that Transform Audiences”. These are fundamental principles for anyone who wants to be a better public speaker. The book is divided into nine chapters as follows: 1. It introduces some important ideas on which Nancy elaborates in subsequent chapters. Most importantly, it gets us to think about why we are presenting in the first place. Key Message: Resonance causes change. Lessons from Myths and Movies . As she says, we need to shift our mindset from solely transferring information to creating an experience. We should take the audience on a journey from what is to what could be. Key Message: Incorporating story into presentations has an exponential effect on outcomes. Get to Know the Hero . A speech or presentation is always about the audience. Resonate Present Visual Stories That Transform Audiences Nancy Duarte. View More by This Author. This book is available for download with iBooks on your. We need to understand the people to whom we will speak and communicate from the common ground that we share. Key Message: If a presenter knows the audience’s resonant frequency and tunes to that, the audience will move. Resonate: Present Visual Stories that. Present Visual Stories that.A good presentation moves an audience beyond its comfort zone. In so doing, however, you will often encounter resistance. This chapter provides some good insights into overcoming that resistance. Resonate Present Visual Stories That Transform Audiences. 14-09-2016 2/2 Resonate Present Visual Stories That Transform Audiences. Other Files Available to Download. Resonate Present Visual Stories That Transform Audiences. 13-09-2016 2/2 Resonate Present Visual Stories That Transform Audiences. Other Files Available to Download. 14-09-2016 1/2 Resonate Present Visual Stories That Transform Audiences Nancy Duarte Resonate Present Visual Stories That Transform Audiences Nancy Duarte. Key Message: Every audience will persist in a state of rest unless compelled to change. Create Meaningful Content . It is only at the halfway point . Only then should we turn to the content. When creating content, we should generate as many ideas as possible and then transform those ideas into messages. Key Message: Use the big idea to filter out all frequencies other than the resonant frequency. Structure Reveals Insights . Nancy encourages us to move away from a linear format when designing a presentation (e. She explains how to order our messages for maximum impact and how to create emotional contrast in our presentations. Key Message: Structure is greater than the sum of its parts. Deliver Something They’ll Always Remember . Nancy calls this a S. T. A. R. Moment (Something They’ll Always Remember) and looks at five ways in which to create one: memorable dramatization; repeatable sound bites; evocative visuals; emotive storytelling; and shocking statistics. There’s Always Room to Improve . She also discusses giving a positive first impression, being succinct, weaning ourselves from slides and balancing logic with emotion. Kennedy: “The only reason to give a speech is to change the world.” And it’s true. Whenever we give a speech or presentation, it is like casting a pebble into a still lake or pond. We have no idea just how far the ripples will spread. All change, whether it is worldwide or in our corporate department, begins with an idea. In order for that idea to take root, it has to be shared with others. She shares several of her own experiences, and even goes beyond the public speaking realm to garner insights for speakers from the worlds of dance, music, film and poetry. Nancy also uses an interesting technique known as a “sparkline” to analyze several speeches graphically. It should be annotated and marked up and eventually become dog- eared from use. It deserves a place on your bookshelf next to other key reference books. If you like this post, please share it.
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